Top 10 Fashion Brands

The 10 best brands right now are on top because they are continually coming up with designs, that impress their customers. They create a buzz around them, making themselves relevant every time. This has been all perfectly timed, through product collaborations, pop-ups and influencer partnerships.

In no particular order, below is a list of the best 10 brands at the moment.

1.

ALYX – Chicago-born Matthew Williams is the creative director of ALYX. He has worked with top talent from the worlds of music, art and fashion. After high school he started working in fashion production in Los Angeles. Later transitioning to designing costumes for musical artists, he found his way to Lady Gaga and then to Kanye West two years ago as the art director of Donda, West’s creative agency. He has also worked for Nike, Hood by Air, Supreme, Stussy, and founded the popular DJ and art collective Been Trill with Heron Preston and Virgil Abloh. They also launched footwear with iconic skate shoe brand Vans.

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2.

GUCCI – The fashion house sales have continued to grow and aligned itself with Gucci Ghost, Dapper Dan and MR PORTER with exciting exclusives which created more of a buzz.

3.

A-COLD-WALL* – Founded by the London designer Samuel Ross in 2015, his collection merges British working-class uniforms with elements of Savile Row tailoring.  After graduating from De Montfort University in Leicester with a degree in graphic design and illustration, Ross contacted a range of companies across the UK and the US. Samuel Ross was once the ex-assistant and now the consultant of OFF-WHITE founder Virgil Abloh.

4.

Stone Island – is an Italian high-end men’s apparel brand from Ravarino. Massimo Osti started his first label C.P. Company in 1974. Stone Island was a secondary line or diffusion collection of his main label. The brand specialized in surface treatment of fabrics and dyeing techniques. They have an ongoing relationship with Supreme, and plans to build new stores in Tokyo and Venice this year.

5.

Palace – Founded in 2009 in London by Lev Tanju. Palace takes its name from what was originally the skate crew Palace Wayward Boys Choir, the Palace part nicknamed the houses he was living in which were in no way fit for a king! Palace now produce everything now from skateboards to hoodies and with numerous notable collaborations, especially Adidas.

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6.

Balenciaga – Notable moments for the brand were the release of the IKEA lookalike bags, the introduction of the Speed Trainers and the Triple-S sneakers last year. They expanded their Athleisure 2.0 trend and added a new kids line.

7.

Off-White™ – Virgil Abloh’s brand had collaborations with names, such as Nike and Moncler. Opened new stores in New York (EM PTY Gallery), Hong Kong, Shanghai, Taipei, Seoul, Kuala Lumpur and Sydney.

8.

Supreme – The power move was collaborating with Louis Vuitton. The other big one was their investment deal with The Carlyle Group.

9.

Raf Simons – With the awards CFDA Menswear Designer of the Year last June and International of the Year by The British Fashion Council, the brand is riding high. collaborating with the Woolmark company, his knitwear politically-inspired designs had fans very excited.

10.

Vetemets

The actual collaboration between DHL and Verments happened in November last year, with a pop up shop. Other notable collaborations were Reebok kicks, Maxfield dry cleaning pop-up and clothes pile display at Saks Fifth.

 

 

 

 

 

 

 

Milan F/W Fall Winter 2018/2019

Featured photo above by Kris Atomic on Unsplash

 

Gucci

The Gucci show featured 80s inspired suits, the New York Yankees logo on oversized bomber jackets and a tweed suit with NY monogrammed on it. There were also balaclavas in knit and lace and fringed embellished headpieces.

Prada 

The show had a wonderful mix of fluorescent hi-tech colours and sportswear and digital prints alongside very feminine elements, bows, flowers on tulle, sequins and corsetry. Prada’s standout pieces included strapless cocktail dresses, tweed skirts and amazing coats.

Fendi 

Silvia Venturi Fendi and Karl Lagerfeld’s collection featured skirt suits in prince of wales checks and slim tailored coats. They reintroduce the Fendi double-F logo which appeared over everything  from sweatshirts to tights to and baguette bags.

Moschino

The models were turned into Jackie Onassis and Marilyn Monroe lookalikes, the 1960s tailored cape and jacket skirt suits were the main feature of the show. Previewed at the Moschino show was Jeremy Scott’s collaboration with the illustrator Ben Frost, the selection ranged from t-shirts, jackets, caps, to covers for i-phone. The collection was animated by cartoon prints and ironic graphics that evoked pop-art.

No.21

The show opened with an embellished lingerie-like dress, worn with a parka. There were also mohair knits and lumberjack shirts worn with vinyl trousers and skirts in off-colour tones.  Notably, shrunken knits were worn with a military trouser with crystal stripes running down the side.

Tod’s

The collection of sporty leisurewear featured oversized fleeces, layered over hi tech fabric tops, worn with leather trousers and was tucked into shearling boots. Also featured soft leather in buttercup and toffee tones, leather shirt dresses and a suede tracksuit. Standout key pieces were patent leather coats, rain macs and parkas.

Sportsmax

There were wide shoulder puffer jackets, layered hi tech fabrics, sporty knitwear and jersey, contrasted with wool checks. We also saw pleated skirt and intarsia performance knitwear. Each silhouette came with a removable quilted hood, in bright yellow, green and colbalt blue on coats jackets and knitwear.

 

See Now, Buy Now

Tommy Hilfiger

 

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